Yoga People and Conspiracy Discourse | Preliminary Notes
(adapted from Facebook entries that reflect on the intersection between yoga/spiritualism/wellness crowds and COVID-19 conspiracy discourse)
Yoga Culture Can Train Us to See Conspiracy
The intersection between yoga/spiritualism/wellness interests and conspiracy discourse makes sense.
The history of yoga/spiritualism/wellness is a history of understanding the conventional as illusory, or bankrupt. Society itself is typically seen as a conspiracy against the inner self.
More recently, the yoga/spiritualism/wellness world exists in part as a response to scientific materialism, and a rejection of biomedical objectification.
It gives a lot of people a renewed sense of agency in relation to their bodies and ways in which meaning is made.
Yoga/spiritualism/wellness also rebels against the caste structures of bureaucracy and professionalism.
It rebels against the gatekeeping that invalidates intuition and minimizes body memory.
Through meditating on principles like karma, yoga people can rightly claim foreknowledge in current fields of study, like trauma.
Through meditating on principles like renunciation, yoga people can also develop a keen sense of where social conditioning is inauthentic, limiting, or exploitative.
When yoga/spiritualism/wellness isn’t conveyed by cults, it really can push back against authoritarianism. Where it does not victimize, it really can nurture survivors.
But COVID-19 doesn’t care about any of these things.
It’s not going to work to displace a generalized spiritual feeling of distrusting convention and rationalism onto this crisis.
And public health people care that yoga/spiritualist/wellness people don’t die, or endanger others. Like everyone, they might not have all the answers, but they’re practicing too, in ways that we may write epics or sutras about one day.
If Conspiracy Discourse Intersects with Cultic Behaviour, How Do You Help?
There are a number of ways in which those who have been recruited into social media conspiracy discourse behave like high-demand group (i.e. cult) members.
Two caveats, however:
- Conspiracy discourse rarely has visible leadership, whereas most cults do.
- Conspiracy discourse that spreads online is unlikely to enforce a key aspect of cultic control — behavioural control — except in the broadest sense of “You must be online most of the time.” Other than this high demand, it’s implausible that an online group could control food, dress, sexual activity, sleeping hours, etc.
Questions of leadership and online vs. IRL aside: if conspiracy discourse maps onto parts of the cultic template, it might mean there are ways of helping recruits you know and care for, or at least showing them that consensus reality is not as threatening as they feel, or have been told to feel.
I see four qualities in social media conspiracy discourse that approach or the standard of thought or information control (cf. Hassan), by which a group cannot admit outside data or sources of authority that would disturb the ideology:
- Black and white, all-good/all-bad thinking;
- Unshakeable belief in a grand civilization narrative;
- Inability to distinguish charisma from evidence;
- The willingness to absolutely isolate oneself from consensus reality.
I see three qualities that meet the standard of emotional control (again Hassan), by which a group enhances bonds and compliance:
- Extreme hypervigilance. The group takes great pride in being constantly and uniquely awake to the highest truth of things.
- Frenzied defensive certainty expressed through endless comments, tagging, link-dumping.
- Affect of pious devotion that must remain impervious to evidence.
Cult analysts mostly agree that the person who has been recruited is extremely difficult to communicate with. Their new value system obstructs all former closeness, understanding, and generosity. But Hassan and Alexandra Stein and others suggest that if you knew the person outside of their cult behaviour, you can actually play a role in helping them remember that part of themselves.
In other words: if you had a relationship with the person pre-cult, you are keeping their pre-cult self accessible, perhaps even alive. This means that nurturing the relationship, despite how despicable their views are, can be important — and that you’re in the position to do it. Stein says that the cult member is in a disorganized attachment relationship to the group, which has offered a “false safe haven”. The antidote is the real safe haven of the secure attachment.
But simply considering this might be impossible if they are spreading falsehoods about COVID-19 and 5G, and you’re immunosuppressed, and/or you just can’t even. Their behaviour is directly and palpably endangering you, and maybe the best thing is to block them.
But if you value the relationship —again, not saying you should — and Stein is right that the person presenting cultic behaviour is acting through an attachment wound and/or trauma bond, it literally cannot be repaired through dismissing, abandoning, patronizing, or humiliating them.
Maybe “Oh wow, I hear that you’re scared, and I am too” can go a long way.
Ignoring Direct Testimony is a Form of Silencing
Generosity dictates seeing the person engaging conspiracy discourse, or the subtler versions (“I’m just asking questions no one is allowed to ask”) as earnestly trying to be helpful, defend the vulnerable, nurture intuition and personal agency, and see through the illusion of an abusive civilization.
But there’s a moment when that earnestness turns a corner and is revealed as either a deception, or as immature, or as self-centred. I’m seeing this a lot.
It happens when someone posts a conspiracy theory doubting the existence, power, or origin of the virus, citing an indirect source. Then a friend, obviously triggered, posts a comment like:
“Please stop posting misinformation. My (partner, sibling, child) is a front-line health worker and this information endangers them.”
“Please stop posting misinformation. My (partner, sibling, child) is terribly sick (or has died) from this disease, and your post will endanger others.”
“Please stop posting misinformation. I’m recovering from this disease and I don’t want anyone else to get it, because it’s the worst thing I’ve ever been through.”
The key moment is when the OP doesn’t respond to that comment. What that shows is either that they value their idea over the direct testimony of the commenter, or that they believe the commenter is lying.
Valuing an ideology over testimony is at the root of systemic abuse.
We might consider the non-response to be a form of survivor silencing.
Conspiracy Discourse is Not Pessimistic Enough
The paranoia conceals an unreasonable hope.
The iconography of warfare and cast of evil and angelic characters presents a morality play in which, if Bill Gates (or whoever) is outed and defeated the truth will be known and the world (righteousness/purity etc) will be restored.
In this light, the pandemic is a chapter in a necessarily heroic narrative that places the underdog truth-tellers – the brave few who get it – at the centre of a transcendent revolution.
This is not pessimistic enough, in my view, because there really are no grand heroic narratives in the age of climate collapse.
To my eye, what’s happening now is basically what we have going forward, unevenly distributed: one unsolvable crisis after another rolling around the globe and intersecting, with little to rely on but the ability to discern solid sources of information, the capacity to strengthen secure attachments, and willingness to listen to the indigenous, who have been here before.
A non-grandiose framework is not depressive. Within it, there are innumerable loving, nameless actions, compromised by blindspots and anxieties, but also enriched by good instincts and earned resilience.